How Pixaura helped Febreze In Wash Odor Eliminator grow

THE PROBLEM

Create awareness for lesser-known P&G brand Febreze In Wash Odor Eliminator

THE SOLUTION

A compelling website and #BringTheStink campaigns to highlight the incredible de-stinking-power of Febreze In Wash.

Procter & Gamble

“James and the team are phenomenal partners. While they are techie experts (website creation, SEO etc.), they are approachable, real people too. They efficiently meet and surpass outlined goals and then translate results into language a lay person can understand. It has been my pleasure to work with James on both the Downy Wrinkle Releaser Plus website and Febreze In Wash Odor Eliminator.”

Tracy Kuethe - Consumer Engagement Manager , Procter & Gamble

Web Strategy & Design

FebrezeInWash.com
  • Febreze webpage

Facebook

Pixaura engaged social advertising to create visually stunning and engaging content to capture the audience’s attention.

Engage Facebook Advertising

Product Reviews

Setup product reviews system to collect and distribute reviews.

Get Product Reviews

Video Production

Our partners, Storyocity, were brought in for expert video production. Storyocity shot, edited, and produced the #BehindGreatness videos for Febreze In Wash.

Storyocity