man clasping digital dollar bill between hands; Google Guaranteed strategy concept

Google Guarantee Certification: Why You Need It

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Everyone knows that these days, Google is pretty much vital to becoming a successful business. 88% of people who searched for a local business on Google visited a related place within a week. It’s how people find out where to go and what services to use.  It can be hard to be visible on Google with […]

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man and woman analyzing landing pages as part of digital advertising strategy

How Dedicated Landing Pages Drive Conversions

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If you haven’t created dedicated landing pages for your marketing campaigns, now is the perfect time to start. Because according to Hubspot, companies who use 10-15 landing pages across their promotions get 55% more leads!  Landing pages might be a highly effective way to grow your business, but if you are going to use them, you […]

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Google Ads 101

Google Ads 101

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It can be intimidating and overwhelming when you’re getting started with Google Ads. Diving in without a solid understanding of how Pay-Per-Click (PPC) ads work can be a costly mistake. We’ve been in the Google Ads game a long time, so we’ve put together a primer to help you grasp the basics of display advertising. […]

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google local service ads

Google Local Service Ads: What to Know

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Don’t miss out on prestigious real estate: Google Local Service Ads. What It Is and Why It’s Awesome If you have the chance to appear above Google AdWords, the map 3-pack and the top organic SERPs (search engine results pages), why wouldn’t you? Are you drooling over this prime position yet? You should be and […]

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google ads experts

Google Ads Experts? 15 Years Makes us Old

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Today I realized that we started doing Google Ads (formerly Google Adwords) 15 years ago! We’re either Google Ads experts, or we’re just old! Just because we’ve been doing something for a long time doesn’t mean we’re Google Ads experts. But since 2004, we’ve managed multi-million dollar ad accounts and put 100,000± leads into email […]

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