Child using voice search with smart speaker

Maximize Your SEO Strategy with Voice Search Optimization

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As technology evolves, so do consumer search habits. With the rise of smart assistants like Siri, Alexa, and Google Assistant, voice search optimization has become a crucial aspect of digital marketing.  What is voice search optimization? Voice search optimization is the process of optimizing your website for natural language and long-tail keywords that people use […]

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Listicles are Transforming SEO

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As a digital marketing agency, we are always looking for ways to help our clients improve their online presence. One strategy that we highly recommend is the use of listicles on their websites. Listicles are articles or blog posts that are structured as a list of items. They can increase engagement, improve user experience, and […]

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3 Unique Local SEO Ideas

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Use Local SEO to your advantage and set yourself apart from the rest of the pack with these 3 ideas.

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A Guide to SERP Features

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Take advantage of everything that Google search has to offer your business. Improve your search rankings through these SERP features.

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10 Key Benefits of Incorporating PR in Your SEO Strategy

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Adding public relations to your search engine optimization strategy can create very powerful results. Make the most of both disciplines to take your business to the next level.

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Man doing a Google search on laptop

Google’s Vicinity Update: What Does It Mean for You?

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One of the essential things in running a business is making sure that people know about it. Marketing your product is so much easier nowadays because of the internet. With the help of search engines, your business can be visible to the market everywhere. There are a lot of active search engines, but Google is […]

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'SEO' highlighted in green with felt tip pen

How Heatmaps Can Improve Your SEO Strategy

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Every SEO strategy relies on search engines to attract customers. These search engines bring people to your website, but the rest is up to you. Your web pages and content influence conversion rates. Businesses use A/B split tests to test their way to high-converting pages. Heatmaps help take the guesswork out of the process. Heatmaps […]

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cornerstone content

Cornerstone Content for SEO

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In masonry, the cornerstone is the first stone in the construction of the foundation. Likewise, your website’s cornerstone content plays a significant role in SEO strategy and you need to place the content appropriately. If you write many articles, posts, and content about a topic/subject like “SEO” you need to define one page/URL as the cornerstone content. For example, inside of […]

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site speed affects seo, laptop website loading slowly

How Does Site Speed Affect SEO?

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Did you know that as a page’s load time increases from one to three seconds, the probability of people leaving your website moves to 32%? This is a lot of lost traffic. But did you know that can impact your SEO?  To attract organic visitors, you need a fast website. Read on as we discuss the effect […]

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SEO diagram listing on page and off page seo strategies

On Page SEO vs Off Page SEO: What’s Different?

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Nearly 70% of all activity online starts with a search engine like Bing or Google. With search engine optimization (SEO), you can appear in front of relevant searches. Unfortunately, most people (75%) never look beyond the first page of results. You need both on-page SEO and off-page SEO to improve your rankings. What’s the difference between on-page SEO vs […]

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Mobile First Indexing: Why Is It Important?

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Mobile first indexing is hitting the virtual market as businesses battle it out on the Google results page. If you’re one of these business owners, you may be confused about what mobile first indexing even is and why it’s so important for your business’s growth.  What is mobile first indexing? Let’s learn what it is […]

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How Can Local SEO Solutions Help My Business Rank Higher?

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The truth is, customers are looking for local businesses to solve their problems. With advances in modern technology, search engines can narrow down search results to a specific area. Local SEO targets a specific audience in a specific location. In fact, 90% of consumers who used the internet to find a local business in the last […]

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Map search on mobile device

Optimize Your Online Presence with Local SEO

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Digital Marketing is an umbrella term for a complex puzzle consisting of pieces — all connecting back to your website. The more consistent the pieces are, the more stable and secure your puzzle will be (aka, more sales and leads from your website and digital marketing.) So, how do you optimize your online presence? How do you […]

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SEO and magnifying glass

Improving SEO Score and Site Speed

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A solid strategy for moving your company higher in search results is by improving your SEO score and site speed. In terms of ranking, Google will use Lighthouse. In terms of UX, Google Analytics should be considered. They both play an important role in ranking in different ways and are influenced by different factors. I […]

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Hire Professional Website Designers. Skip the DIY.

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Why Is No One Coming to my Website? You went with the template over the professionally designed website. You’ve created your mind-blowing website. It’s beautiful. It’s telling your brand’s story perfectly. You did it for free on Squarespace. No one is coming. When it comes to websites, free isn’t always better. In fact, it’s never […]

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excited woman at laptop

How To Write Title Tags That Get Clicks

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Write Title Tags Like an SEO Pro When it comes to how to write title tags for SEO (search engine optimization), writing clickable titles makes all of the difference.  It goes by many names: meta title, meta tag, page title, title tag. It’s all the same thing. Just like the title of a movie or […]

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Drop These Phrases From Your Marketing

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How to Write Effective Marketing Content If I never read “tribe” or “all the feels” in any marketing content again, it will be the best day of my life. Maybe not the best but definitely one of the top ten. Aside from my personal opinion, when it comes to writing effective marketing content for your […]

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woman smiling at laptop

You Have SEO Problems. We Have Solutions.

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We are Calling Out the Top Three SEO Mistakes We See Clients Making Not everyone is an SEO master, and we don’t expect you to be. That’s what we’re here for. We’re tackling the top three SEO problems we see and explaining why they are common issues. Waiting Until After Your Website is Built Many […]

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