Facebook and Instagram Ads Calculator


Question: What's my potential audience reach and ROAS (Return on Ad Spend) for a Facebook or Instagram PPC (Pay Per Click) campaign?

Answer: Pixaura created this Facebook Ad Calculator tool based on Facebook Industry Benchmarks* to provide you with an estimate.

12 Month PPC Potential


Facebook Ad Calculator Tool





What is the average value of a sale or what value would you place on a new lead?




Monthly PPC Ad Estimates

These values are set on your selected industry benchmark

Monthly Ad Budget
Daily Ad Spend
CPC (Cost Per Click)
Impressions
CTR (Click Through Rate)
Website Visits/Interactions
CVR (Conversions Rate)
Leads/Sales/Inquiries
CPL (Cost Per Lead)
Leads/Sales Value
Potential Monthly ROI
* These are industry benchmarks and many factors affect the actual conversion rate of turning visitors into leads/sales.