Online Reviews Help Your Business!

Pixaura | News

2019-07-11

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Online reviews are an important facet of business in the modern digital age. It’s imperative that you gather reviews for your company. Reviews on your website and search engines for your products or services help your business. We can help!

Industries Most Reliant on Reviews

• Hospitality
• Doctors
• Contractors
• Restaurants 
• Ecommerce 
• B2B
• Car dealerships
• Luxury purchases
• Health/Safety related items

Statistics about online reviews

• 93% of customers read online reviews.
• 80% of customers won’t buy from companies with bad reviews.
• 72% of customers trust online reviews equally to personal recommendations.
• 68% of customers read reviews on social networks.
• 90% of customers say they are influenced by positive online reviews.
• A Harvard Business School study suggests restaurants could experience a 9% drop in annual revenue by losing just one star on Yelp.
• 97% of potential consumers read online reviews to find local businesses.
• 74% of consumers trust a company more if they have positive customer feedback.
• 60% of customers said negative reviews made them not want to use a business.
• A product with 5 reviews is 270% more likely to be purchased than a product with no reviews.
• Products with a review between 4.2-4.7 stars do better than all 5-star reviews. Customers view these ratings as more authentic.
• The first ten customer reviews are the most impactful.
• Reviews from verified buyers have a greater influence on sales.
• 53% of travelers won’t book a hotel with no reviews.

Online reviews help your business, plain and simple. Even negative feedback has value – potential customers respond positively when you respond to negative reviews in a helpful, accountable manner. Need help generating online reviews to help your company? Learn more about Pixaura’s Review Management!