Michael LeFort

Executive Vice President of Strategy

Michael LeFort is an award-winning brand developer and marketer with an expertise in building go-to-market strategies for brands in technology, education, packaged goods, media and social impact.

For 20 years, Michael has developed and led measurable omni-channel campaigns for top brands and nonprofits resulting in sales, brand reach, customer loyalty and impact. Michael is widely regarded as innovative and having a unique ability to create esprit de corps among partners, client and teams.

Among his many clients over the years, Michael has led client and project strategy for: Hit Entertainment (Thomas the Tank Engine, Bob the Builder, Angelina Ballerina) Emeril Lagasse, Rachael Ray Show, Nickelodeon, Special Olympics, HBO, MetLife, FitVine Wine, Barnes & Noble, Iconix Brand Group, UNICEF USA, Sesame Street and Discovery.